Guiding Business Principles:

1 In ABC Accountancy, our clients’ interests always come first and foremost. We know that our client’s success is invariably followed by our own.

2  Our assets are our people, knowledge capital and reputation. If any of these is ever diminished, the last is the most difficult to restore.

3  We take great pride in the professional quality of our work. We have an uncompromising determination to achieve excellence in everything we undertake.

4  Our goal is to provide superior returns to our shareholders. Profitability is critical to achieving superior returns, building our capital and attracting and keeping our best people.

5 Though people are our assets, we have set process to decrease dependability on people.

6 We constantly strive to anticipate the rapidly changing needs of our clients and to develop new services to meet those needs. We know that the world of finance will not stand still and that complacency can lead to extinction.

7 We regularly receive confidential information as part of our normal client relationships. To breach a confidence or to use confidential information improperly or carelessly would be unthinkable.